UMAMI Arena is now launching a unique offer for exhibitors at next year’s major meeting place for everyone working in the food and beverage industry: borrow stage time for free! This is a golden opportunity to strengthen your own brand by sharing new insights and expertise that create engagement!
Through a broad cooperation with our exhibitors, we wish to create a positive sharing culture at UMAMI Arena:
“We encourage all exhibitors to share knowledge and expertise at UMAMI Arena, and now launch the concept UMAMI Scene. In short, we offer stage time to exhibitors who want to hold a short presentation or mini-seminar on current topics for professionals in the industry. The only conditions we set are that the content is relevant to the business and that the event is open to all visitors.
Facilitates knowledge-sharing, collaboration and value creation
“Based on a clear ambition that UMAMI Arena will provide new insights, useful tools and inspiration for all those who work with food and drink, we have now developed UMAMI Scene,” says UMAMI Arena’s Director Torill Engelberg. Exhibitors are the fulcrum of UMAMI Arena and the UMAMI Scene initiative aims to build the value of their participation.
“UMAMI Scene will be a valuable extension to what takes place at your own exhibitor space, and all professionally relevant content, whether on stage or stand, will be a part of the official program for UMAMI Arena.”
Three main themes
UMAMI Scene is thematically divided into Sustainability, Inspiration and Technology.
Many exhibitors possess valuable professional knowledge and experience within these themes, and which they want to be able to share and convey to industry colleagues and future clients. Now we are making it even easier to succeed through efficient facilitation on our part.
“If you have a leader, expert or enthusiastic professional who has something exciting to share, or need a stage to convey your message that makes you stand out, then make it happen at UMAMI Scene,” encourages Torill Engelberg with enthusiasm.
For inspiration: examples of topics that can fit under the main themes:
The starting shot to secure stage time is now!
“We know that many visitors want professional replenishment, and the program can be decisive for which visitors choose, or have the opportunity, to come. This is often decided several months before the trade fair, so it is a prerequisite that the content is in place as early as possible.”
The exhibitor chooses which theme is suitable, provided it is professionally relevant, and can also select the time. At the same time, the principle of ‘first come, first served’ applies.
“This is a golden opportunity, so it is just a matter of starting to plan the content now, and not least book stage time,” says Torill, adding that the stage program will be widely promoted.
Send your request for stage time
- Choose preferred stage theme, date and time slot (see facts below)
- Write a short description of what you are going to share from the stage
- Remember to write your stand number, company name, and contact information.
Facts about UMAMI Scene
- Each stage has an overarching theme: Sustainability, Inspiration and Technology.
- Stage performances starts every hour from 12:00 hrs to 15:00
- Each stage performance is 20-40 minutes.
- UMAMI Scene is at the free disposal of all exhibitors, but stage time must be booked.
- Content on stage must be relevant and contribute to professional inspiration and insight.
- Product presentations will not be accepted as part of the program at UMAMI Scene.
- We arrange basic meeting room equipment.
- The stage program will be widely promoted.
- UMAMI Scene is open for all visitors to UMAMI Arena.
